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Hindustan Zinc Champions Corrosion Awareness with #ZungKeKhilaafZinc

Britannia Marie Gold Her Start-Up Show Returns with Season 2, offering ₹10 Lakh Golden Grants to Women Entrepreneurs

Third Wave Coffee and HarperCollins India launch “Paperbacks & Pour Overs” to celebrate the joy of reading over coffee.

Saatchi & Saatchi India’s latest campaign for FedEx empowers SMEs to scale globally

Kansai Nerolac Showcases Next Generation of Innovation in Painting Services; Unveils Digital Video Commercial for NXTGEN Services

Arthat Studio creates lifelike sculptures for Mumbai Indians as part of #PlayLikeMumbai campaign
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Get ready for an action-packed ride as Yudhra premieres on Zee Cinema.

DishTV Watcho Collaborates with RailWire – A RailTel Internet & Entertainment Service to Launch All-in-One OTT + Internet Bundles for West Bengal

Let’s Get Kraken! Prime Video Debuts Official Trailer for Octopus! Narrated by Phoebe Waller-Bridge

Sai Baba’s teachings touched the lives of ordinary people in extraordinary ways: Vineet Raina.

Guess who’s back to rule the summer? It’s none other than our mischief master – Shin chan.

Sony BBC Earth’s ‘Where the Wild Men Are with Ben Fogle’ returns for Season 10.
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Media
Four Indian PR Experts feature in Symbol Creative Awards’ List of ‘100 Most Influential PR Professionals of 2025’

Why Old Giants Struggle to Scale in Digital Media: From Empire to Algorithm

The Pap Scene launches exclusive media Paparazzi-On-Demand service to boost public figures’ visibility

Indian Sports Economy now 4x bigger than a decade ago: GroupM Sporting Nation’s 12th Edition

Pinky Promise Campaign wins IAA-IMC Sustainability contest.

JioHotstar concludes ICC Men’s Champions Trophy 2025 with Record-Breaking Viewership; sets new industry benchmarks for Live Sports Streaming.
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MIM Specials

Liqvd AsiaAppoints Mahima Kukreja as Creative Technologist to Power Tech-Enabled Creative Excellence.

When AI Imitates Art: The Ghibli Controversy and the Creative Crossroads for Brands.

Anchor Oral Care strengthens presence in North East, Welcomes renowned North East Actor Aimee Baruah as Brand Ambassador.

We’re in murky territory. Artists’ styles are being scraped, mimicked, and mass-produced without consent: Sayesha Kaur
Lifestyle/ Travel/ Inclusivity

Admatazz partners with Hyatt Centric Chandigarh for the branding and launch of PVT LTD, an Exclusive Speakeasy.

Unlocking Leadership Potential Through Mindfulness: Transforming Lives with Manish Behl

Brightsun Travel Hosts Mental Health & Stress Management Workshop to Mark World Mental Health Day

Spectacular Saudi’ Campaign Invites Indian travellers to Discover the Heart of Arabia

Tabu Shines as Sister Francesca in the Epic Dune

Kay Kay Menon Stars in JioCinema Premium’s Gripping Detective Drama ‘Shekhar Home’ – Premiering 14th August!
International Roundup

Big Tech on Trial: US Antitrust Moves Put Google, Meta, Apple & Amazon under the Scanner.

Google’s advertising monopoly faces historic challenge in U.S. antitrust trial

Guardian withdraws from Musk’s X, citing harmful content and safety concerns
Guest Articles

PR in the AI Era: Why the human mind still matters.

Tokenization of digital assets: How blockchain can change the way brands reward customers

Communicating travel experiences to communities

The future of marketing communications in a digital landscape

Internet – Regulatory headwind on eCommerce

Media Quick View (Cinema) – Entry of another large conglomerate in the Hindi film industry – Positive for Film Industry/Cinemas
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Kaizzen strengthens South Operations with appointment of Suresh Rangarajan as Senior Vice President.

Concept BIU CEO Irfan Chaudhary Appointed Vice Chair of AMEC Measurement and Evaluation Asia Pacific Chapter for 2025

February 17, 2025

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