
Combining bold design with real-world functionality, the new-age luggage and sling redefine urban travel and everyday portability.

Urban Jungle Introduces ‘The Hold All’ and ‘The Fling’: Where Innovation Meets Effortless Style
Mumbai | July 11, 2025 – Urban Jungle, one of India’s fastest-growing travel gear brands, has unveiled two bold new launches—The Hold All and The Fling—exclusively timed for Amazon Prime Day 2025. Designed to merge functionality with fashion, these innovative products aim to redefine how modern consumers pack, carry, and commute.

The Hold All is a game-changing top-open, hard-case suitcase tailored for today’s compact travel needs. Ideal for hotel rooms with limited space, its vertical opening and deep single compartment offer convenience without compromise. Add features like an in-built expansion system, laptop sleeve, and spill-proof pouches, and you’ve got a luggage solution built for both efficiency and flair. Available in eye-catching colours like Blue, Green, Yellow, and Orange, The Hold All is priced from ₹6,499.

The Fling, on the other hand, introduces a first-of-its-kind hard-case sling bag that balances street-style with utility. With a sturdy crossbody strap, lightweight construction, and a vibrant colour palette—including Mint Green, Lilac, and Red—it’s designed for urban adventurers, style-conscious commuters, and digital nomads. Prices start at an accessible ₹1,999.
Tanisha Jatia, Founder & Brand Lead, Urban Jungle, shared, “This launch marks a defining step for us as we move into modular, style-forward accessories that perform under real-world conditions. With The Hold All and The Fling, we’re turning everyday travel into an effortless, bold lifestyle.”
Both products are available exclusively on Amazon during Prime Day, with launch discounts and influencer-led drops curated to amplify buzz and consumer engagement.
About Urban Jungle
Founded in 2023, Urban Jungle is a premium travel gear brand created for modern explorers. With innovation at its core and aesthetics that stand out, the brand combines functionality with fashion to create products that are as ready for airport check-ins as they are for metro commutes. Built for the real world, born for the bold.