At Narayana Health, ‘Take Care’ is more than a mission, it is a promise to stand by patients and their families in their most vulnerable moments.
Mumbai: When a person falls ill, the family usually rallies around to ensure the best treatment and care. Narayana Health, a name synonymous with world-class treatments and compassionate care, understands this role played by families and stands by them in their hour of need. Narayana Health’s multimedia campaign aptly titled “Apno Ki Fikr” will, this time, focus on critical specialties such as Oncology, Neurosciences, and Renal Sciences—areas where timely, expert care can make all the difference. With heartfelt messages, the new phase of the campaign highlights the importance of seeking the right intervention, reassuring families that expert care is always within reach when they need it the most.
The new phase of the campaign reiterates Narayana Health’s commitment to family care. The Apno Ki Fikr campaign weaves together relatable, heartfelt stories about loved ones taking that crucial first step in seeking expert care for issues like Oncology, Neurosciences, and Renal Sciences. The campaign not only highlights the breadth of expertise available at Narayana Health but also reassures audiences that no matter the health challenge, help is just one call away.
At Narayana Health, ‘Take Care’ is more than a mission, it is a promise to stand by patients and their families in their most vulnerable moments. Taking care goes beyond medical treatment, it’s about reassuring, empowering, and ensuring that families feel supported through every health challenge, as Narayana Health is committed to providing world-class expertise with deep compassion. With cutting-edge technology and a patient-first approach, the hospital strives to make quality healthcare accessible to all. Because at Narayana Health, every life matters, and no one should face illness alone.
Commenting on the new phase, Dr. Ashish Bajaj, Group Chief Marketing Officer at Narayana Health, said, “Narayana Health remains rooted in its core belief: healthcare should be about the people you care about. We want to ensure that families across India know they can rely on us for the highest standards of care. This campaign reinforces our mission of compassionate, expert treatment that people can count on, every day.”
The campaign is more than just a reflection of Narayana Health’s capabilities—it’s about creating a space where families feel empowered to make informed, confident decisions about their health. In a world where healthcare can feel overwhelming, these stories are a reminder that the right care is always within reach and that taking the first step is sometimes the most important.
Abhishek Misra, Country Head – Brand & Marketing at Narayana Health, added, “We’re taking this opportunity to talk directly to our audiences, reminding them that healthcare isn’t something to put off. The stories in this phase reflect real experiences — from battling cancer to navigating complex neurological or kidney diseases. We want people to know that at Narayana Health, they have access to specialised, compassionate care at every step of their journey.”
With over 110+ specialities under its umbrella, Narayana Health continues to deepen its focus on providing comprehensive, high-quality care, ensuring families across India have access to trusted healthcare solutions.