New range combines bitter coating with child-resistant packaging to help prevent accidental ingestion
Bangalore, August 2025: Duracell has introduced its new range of Lithium Coin Batteries in India (CR2025, CR2016, and CR2032), designed with child safety at the core. The batteries feature a non-toxic bitter coating that releases an unpleasant taste if placed in the mouth, along with tamper-proof double blister packaging that requires scissors to open. Together, these features aim to reduce accidental ingestion of button batteries by toddlers, a growing safety concern in modern households.
With clear safety identifiers and up to 10 years of in-storage guarantee, the range ensures both trusted performance and enhanced protection. Supporting the launch, former tennis star Sania Mirza backed Duracell’s #BunnyKids campaign, which spreads awareness on battery safety. Available exclusively on Amazon India, the new range reinforces Duracell’s commitment to innovation and family safety.
