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Home MIM Specials

Maruti Suzuki reaffirms its long-standing partnership with 23rd Zee Cine Awards 2025; Kartik Aaryan unveils the FANtertainment theme and the new crafted Zee Cine Awards Trophy taking it to the next level

News Desk by News Desk
March 26, 2025
in MIM Specials
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Maruti Suzuki reaffirms its long-standing partnership with 23rd Zee Cine Awards 2025; Kartik Aaryan unveils the FANtertainment theme and the new crafted Zee Cine Awards Trophy taking it to the next level
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Mumbai: For over 2 decades, Zee Cine Awards has been a symbol of cinematic excellence, honouring the finest talents in the Indian film industry and celebrating the magic of Cinema on a grand global stage. From unforgettable performances to setting new benchmarks in entertainment, the awards have become a defining moment in Bollywood’s legacy. It’s a perfect blend of credibility and popularity, honouring not just talent but also celebrating the choices of the audience.

Beyond the glitz, glamour, and accolades, one force truly drives the industry forward—the fans. They cheer the loudest, celebrate the hardest, and stand by their idols through every triumph and setback. This year, Maruti Suzuki Presents Zee Cine Awards 2025 goes even bigger and pays tribute to the passion of these fans with its unique theme— ‘FANtertainment.’ For the first time, Bollywood’s brightest stars will turn the spotlight onto their biggest cheerleaders, celebrating the unbreakable bond between cinema and its fans.

Watch the FANtertainment Brand Film here: https://www.instagram.com/reel/DHbQN3NSX9H/?igsh=MTA0OGd4Zm91OWVkNg==

The grand celebration kicked off in spectacular fashion at the press conference as Maruti Suzuki presents 23rd Zee Cine Awards 2025 unveiled a reimagined trophy design that perfectly embodies this year’s theme. Bollywood’s Rooh Baba, Kartik Aaryan, along with ZEE dignitaries and partners, revealed the brand-new trophy, which features two intertwined hands forming a heart—one half representing the film industry and the other half symbolizing the unwavering love of the fans. This powerful design signifies the deep emotional connection between Cinema and its biggest supporters—the fans. This year’s edition promises to be unlike any before – ushering in a new era of celebration with a stronger connection with the audiences, and a night that will redefine Bollywood’s biggest awards show.

The evening was a thrilling affair, as Tamannaah Bhatia, Vaani Kapoor and Jacqueline Fernandez brightened up the stage as recreated the iconic heart symbol from the trophy, reflected on their most cherished moments from past editions of Zee Cine Awards and set the expectations for the upcoming edition of Maruti Suzuki presents 23rd Zee Cine Awards 2025 on 17th May at NSCI Dome, Mumbai.

Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, said, “The partnership between Maruti Suzuki and Zee Cine Awards reflects the perfect synergy between innovation and excellence. Just as filmmakers push creative boundaries to craft powerful stories, we at Maruti Suzuki are redefining electric mobility with the e VITARA—a bold, masculine SUV that seamlessly blends cutting-edge electric technology with premium interiors. e VITARA is more than just an electric SUV—it is a statement of innovation and progress, embodying the spirit of India’s next-gen mobility. With its advanced performance, stylish design, and sustainable engineering, it represents the future of electric driving in India. This collaboration is a celebration of creativity, performance, and a shared vision for an electrified, sustainable, and exhilarating future—one where mobility meets aspiration, and innovation drives excellence.”

Unnikannan Gangadharan – Director said, “HELL ENERGY DRINK – India’s largest energy drink in can segment is glad to be the part of the biggest celebration of Bollywood – Zee Cine Awards. As the proud energy drink partner, we are thrilled to join hands with ZEE in celebrating the extravagant world of Cinema through the exciting new edition of the 23rd Zee Cine Awards 2025. Hell energy is a choice of millions of Indians as they continue to recharge themselves and chase their dreams. We celebrate the unique taste of HELL ENERGY  with the entertainment that the stars provide on the grand stage of ZCA and honour the best of talent in the world of Indian cinema.”

Ashish Sehgal, Chief Growth Officer, Zee Entertainment Enterprises Ltd., expressed his excitement, “Zee has always been committed to recognizing and applauding Indian cinema and the incredible talent that drives it forward. Zee Cine Awards stands as a testament to this commitment and has firmly established itself as the ultimate celebration of Indian cinema, uniting the biggest stars, iconic performances and an unparalleled entertainment experience. As a flagship property, it has also become the preferred destination for leading brands to connect with audiences through the magic of cinema. This year, Maruti Suzuki presents Zee Cine Awards 2025 is set to be more spectacular than ever, featuring a stellar lineup of performances and an electrifying atmosphere. With innovative 360-degree brand engagement opportunities extending across pre-event buzz, seamless integrations during the event and sustained post-event amplification, it offers sponsors a massive platform for unmatched visibility and impact. Going LIVE from NSCI Dome, Mumbai, on 17th May, we promise an unforgettable night of cinematic brilliance that fans simply cannot afford to miss.”

Kartik Aaryan said, “This year has been all about pushing my limits—be it exploring genres like biopic, or horror and comedy. Every role I take on is a chance to connect with my audience and fans, and their love is my biggest motivation. Zee Cine Awards’ FANtertainment theme is special because it truly celebrates this connection—where fans don’t just watch cinema, they live it with us. I’m excited to be here and celebrate this beautiful bond.”

Tamannaah Bhatia said, “It’s only the beginning of the year, but it has already been creatively exciting—balancing different industries, exploring unique roles, and breaking stereotypes. Through it all, the unwavering love from my fans has been my biggest strength. Zee Cine Awards, with FANtertainment, truly celebrates this bond between artists and their fans, and I can’t wait to be a part of it.”

Vaani Kapoor said, “I am humbled and forever grateful for the unwavering love and support from my fans and audiences. With an exciting year ahead, I look forward to giving my audiences something truly special and refreshing. Zee Cine Awards’ FANtertainment celebrates the magic of cinema and the unbreakable bond between cinema and its fans. I am thrilled to be a part of this celebration and share this incredible experience with everyone.”

Jacqueline Fernandez said, “2024 has been a mix of passion projects, thrilling collaborations, and memorable performances. But the real magic comes from the fans—their energy, their dedication, and the way they make every moment count. Zee Cine Awards’ FANtertainment is all about this shared joy of cinema, and I’m so happy to be here to be part of this celebration!”

Watch this star-studded awards night Maruti Suzuki presents 23rd Zee Cine Awards 2025, energy drink partner Hell Energy LIVE on 17th May at NSCI Dome, Mumbai and premiering soon on Zee Cinema, Zee TV, and ZEE5

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