His efforts were rewarded when a bird inhabited his first nest
Mumbai: Sony BBC Earth, renowned for its thought-provoking initiatives and engaging content, is proud to announce Rakesh Khatri as its ‘Earth Champion’ for the month. Affectionately known as the Nest Man of India, Khatri has made significant contributions to bird conservation through his innovative use of eco-friendly materials to build sustainable nests. His initiative has provided safe habitats for over lakhs of birds in urban landscapes.
Driven by his dedication to providing birds with a home amidst urbanization and habitat loss, Rakesh conceived the idea of creating eco-friendly nests using Tetra packs, jute, or even scrap wood. Overcoming initial challenges and setbacks, Rakesh persevered. His efforts were rewarded when a bird inhabited his first nest. Since then, he has not only continued to build nests but also actively advocated bird conservation through talks, lessons, and workshops. As a result, so far over 7 lakh nests have been made and his next target is to build over 10 lakh nests.
Khatri has received the prestigious Limca Book of Records award. His achievements have been recognised worldwide with several accolades.
Watch the video of Khatri and his journey to becoming the Nestman of India here (will hyperlink the word here to the EC video).
Rohan Jain, Business Operations Head – Sony AATH and Head – Marketing & Insights, English Cluster, Sony Pictures Networks India.
“Rakesh Khatri’s dedication to bird conservation and his innovative use of eco-friendly materials aligns perfectly with Sony BBC Earth’s commitment to promoting sustainability. His tireless efforts to create a better world for birds have inspired countless people. We hope that his story will motivate others to contribute to a greener future.”
Rakesh Khatri, Earth Champion, Sony BBC Earth.
“I am deeply honoured to receive this recognition from Sony BBC Earth. It’s a privilege to be part of a platform that shares my commitment to environmental conservation. Each nest I create represents hope for a sustainable future, and I am inspired to continue building eco-conscious communities.”