Mumbai: Collective Artists Network has announced the appointment of Sudeep Subash as the new CEO of Big Bang Social, the company’s premier creator economy platform. Sudeep will also continue in his role as Chief Revenue Officer of Collective Artists Network, further strengthening the company’s leadership in the world of advertisers and content-led commerce.
With an outstanding track record in driving revenue, leading high-performance teams, and building strong market relationships, Sudeep is uniquely positioned to steer Collective Artists Network’s Big Bang Social into its next phase of growth. His leadership, rooted in a deep understanding of the creator economy, will play a pivotal role in shaping the future of influencer marketing and branded content in India.
“I’ve known few leaders in my life that have been as invested in their teams as Sudeep,” said Vijay Subramaniam, Founder & Group CEO of Collective Artists Network. “His ability to scale businesses, drive innovation, and foster a culture of collaboration makes him the perfect leader to take Big Bang Social to new heights. As brands and advertisers continue to seek impactful collaborations with creators, his vision will be instrumental in expanding our influence and unlocking new opportunities in the creator economy.”
Commenting on his new role, Sudeep Subash, now CEO of Big Bang Social and Chief Revenue Officer at Collective Artists Network said, “I am excited to take on this new challenge and further build on the incredible foundation of Big Bang Social. We are at a pivotal moment where content, culture, and commerce are converging like never before. I look forward to working with our teams, creators, and brand partners to drive meaningful growth and shape the future of this dynamic ecosystem.”
Big Bang Social, under Sudeep’s leadership, aims to expand its footprint by enhancing brand-creator collaborations, leveraging data-driven insights, and creating breakthrough campaigns that define the next wave of influencer marketing.