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Reliance Jewels revives the Charm of ‘Thoughtful Gifting’ with its Valentine’s Campaign.

Britannia partners with Warner Bros. Discovery global consumer products to launch limited edition Harry Potter-Themed biscuits

KRBL’s India Gate Basmati Rice Redefines OOH Advertising with Creative Innovation and Multicity Rollout by Laqshya Media Group

Anchor Oral Care strengthens presence in Odisha

Kevin Pietersen launches Dram Bell Blended Scotch Whisky bottled in Scotland.

Tradition meets tech: Human mobile devices enhances Maha Kumbh through Government collaboration
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YouTube Achieves Record $10.47 Billion in Q4 2024 Ad Revenue, driven by AI advancements

Love, Action, and Nostalgia: Don’t miss this week’s blockbusters and Valentine’s specials at PVR-Inox Cinemas

Shemaroo MarathiBana marks 5 Years of enriching Marathi entertainment

MRSI’s Golden Key Awards 2024 to honour industry trailblazers Ashok Das, C. K. Sharma, and Dr Lalit S. Kanodia

1 in 2 urban Indians believe country’s housing is on right track – Ipsos Housing Monitor (inaugural issue)

Network18 announces its dominance across TV in a print ad.
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Carat and IFP join hands to showcase Intel’s AI Innovation at the IFP Season 14, wrapping up the festival with a Guinness World Record for Intel

Streambox Media set to revolutionize the home entertainment segment in India

Mindshare and ‘Sunlight’ Dazzle Pujo Revelers with a Unique, Larger than Life, Tech Experience

GroupM and The Goat Agency Unveil Top 100 Digital Stars of 2024 in Partnership with Forbes India

ABP LIVE hosts ‘Smart Life, Smart Living Conclave 2024’, celebrating innovations and modern living

ABP Ananda rolls out ‘Celebrate the Durgas’ campaign shining light on women’s power this Durga Pujo
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AnyMind Group unveils AnyLive: A GenAI-Powered revolution in live commerce

Budget 2025: Incentives for the technological sector

Budget 2025: Balancing Growth, Stability & Reform

Efficacy Worldwide: Redefining advertising with innovation, transparency, and client delight
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Admatazz partners with Hyatt Centric Chandigarh for the branding and launch of PVT LTD, an Exclusive Speakeasy.

Unlocking Leadership Potential Through Mindfulness: Transforming Lives with Manish Behl

Brightsun Travel Hosts Mental Health & Stress Management Workshop to Mark World Mental Health Day

Spectacular Saudi’ Campaign Invites Indian travellers to Discover the Heart of Arabia

Tabu Shines as Sister Francesca in the Epic Dune

Kay Kay Menon Stars in JioCinema Premium’s Gripping Detective Drama ‘Shekhar Home’ – Premiering 14th August!
International Roundup

Google’s advertising monopoly faces historic challenge in U.S. antitrust trial

Guardian withdraws from Musk’s X, citing harmful content and safety concerns

Global media giants cut star salaries amid intensifying streaming challenges
Guest Articles

Tokenization of digital assets: How blockchain can change the way brands reward customers

Communicating travel experiences to communities

The future of marketing communications in a digital landscape

Internet – Regulatory headwind on eCommerce

Media Quick View (Cinema) – Entry of another large conglomerate in the Hindi film industry – Positive for Film Industry/Cinemas

Programmatic Buying in DOOH: Streamlining Ad Purchases: Delphin Varghese, Chief Revenue Officer, AdCounty Media

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Burger King India Lights up Diwali with a Dhamakedaar AI-Powered Campaign #BurgerKingSwaadKaPatakha

Brands

Burger King India Lights up Diwali with a Dhamakedaar AI-Powered Campaign #BurgerKingSwaadKaPatakha

October 29, 2024

customers to use a unique AI powered microsite to craft their own firecracker-inspired packaging of their favourite Burger King product ...

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Mortein Provides Protection Against Both Mosquitoes And Cockroaches With India’s First 2-in-1 Spray

Marketing

Mortein Provides Protection Against Both Mosquitoes And Cockroaches With India’s First 2-in-1 Spray

September 26, 2024

Mortein has always been dedicated to evolving with our consumers' needs Mumbai: Mortein, one of the world’s leading brands in pest ...

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