Recognition highlights company’s continued excellence in high-quality content fulfillment for global OTT platforms
New Delhi, July 17, 2025: TO THE NEW, a leading digital technology services company, has been reaffirmed as a Prime Video Preferred Fulfillment Vendor (PFV) for 2025, marking yet another year of excellence in delivering high-quality content fulfillment services that meet Amazon Prime Video’s technical and operational benchmarks.
The PFV program is an exclusive initiative that identifies top global partners who consistently demonstrate accuracy, speed, reliability, and deep technical expertise in enabling seamless content delivery to Prime Video. TO THE NEW’s inclusion for another consecutive year underscores its commitment to innovation, operational excellence, and client satisfaction within the fast-evolving media, entertainment, and OTT ecosystem.
Global Recognition for Technical Excellence
Paul Nguyen, Head of Global Media Vendor Services, Prime Video & Amazon Studios, praised the partnership, stating:“TO THE NEW has consistently demonstrated a deep understanding of our content fulfillment requirements. Their ability to deliver with accuracy, speed, and alignment to our standards has made them a valued partner in our global operations. Their continued recognition in our PFV program reflects our ongoing collaboration and their focus on meeting Prime Video’s expectations.”
Expressing his gratitude, Narinder Kumar, Co-founder & CEO of TO THE NEW, added:
“We are pleased to continue our partnership with Amazon Prime Video as a Preferred Fulfillment Vendor. This recognition is a testament to our team’s deep domain expertise and unwavering commitment to helping content creators and studios deliver exceptional viewing experiences to global audiences.”
Driving Content Fulfillment for OTT Leaders
TO THE NEW has established strong partnerships with leading media and entertainment brands, offering end-to-end content preparation, localization, packaging, and delivery services tailored for major OTT platforms. Leveraging cutting-edge technology, automated workflows, and deep domain expertise, the company ensures fast, secure, and accurate content fulfillment for a diverse range of content formats.
This reaffirmation by Prime Video reinforces TO THE NEW’s position as a trusted technology partner for content creators, studios, and leading streaming platforms worldwide.
About TO THE NEW
TO THE NEW is a digital technology services company providing innovative product engineering solutions to industries worldwide. The company designs and builds digital platforms leveraging Cloud, Data, and AI as core pillars.
Global analyst firms such as Gartner, Forrester, Everest, ISG, and Zinnov have recognized TO THE NEW for its capabilities in Digital Engineering, Cloud, Media & Entertainment Solutions, Data & AI, and Digital Marketing.
A certified ‘Great Place to Work’ for multiple years, TO THE NEW boasts a team of 2,200+ passionate ‘Newers’ spread across India, North America, EMEA, SEA, and ANZ, with its headquarters in Singapore.
