Mumbai: Vinod Intelligent Cookware, a leading name in the Indian kitchenware industry, is thrilled to announce its strategic partnership with prominent quick commerce platforms- Zepto, and Swiggy InstaMart. This collaboration aims to make Vinod Intelligent Cookware’s high-quality and innovative products more accessible to consumers, especially in metro cities where the demand for quick commerce services is rapidly growing. The brand is also expanding to other quick commerce partners to further enhance its reach and availability.
In recent years, the adoption of quick commerce has surged, particularly in metropolitan areas, where consumers increasingly prefer the convenience and speed of online shopping. According to industry data, the quick commerce sector in India has experienced significant growth, with a projected market size of $5.4 billion by 2025. The partnership allows Vinod Intelligent Cookware to tap into this growth seamlessly, ensuring that its innovative range of products is readily available to customers at their fingertips.
“As a brand synonymous with quality and innovation, we believe in meeting our customers wherever they are. Our partnership with Zepto, and Swiggy InstaMart is a testament to our commitment to enhancing customer experiences by delivering unparalleled convenience,” said Sunil Agarwal, Managing Director at Vinod Cookware India Private Limited. “Whether it’s a last-minute addition to your kitchen or an upgrade to your culinary toolkit, Vinod Cookware is now just minutes away.”
This initiative further strengthens Vinod Intelligent Cookware’s engagement with its audience. It follows recent milestones such as serving as the co-powered sponsor for the widely loved TV show Celebrity MasterChef and launching its latest brand film, which celebrates the brand’s enduring promise of quality and craftsmanship.
With this partnership, Vinod Intelligent Cookware aims to enhance customer satisfaction by leveraging quick commerce platforms’ extensive reach and efficiency. Vinod Intelligent Cookware reaffirms its position as a leader in premium kitchenware, blending tradition with modernity to cater to the evolving demands of urban households.