Mumbai: On this International Women’s Day 2025, we celebrate the strength, resilience, and brilliance of women across the world. From breaking barriers to leading change, women continue to redefine possibilities and shape a future that is inclusive, diverse, and full of opportunity. This year, let’s not just acknowledge their contributions but actively champion their voices, aspirations, and rights. Because when women rise, the world rises with them. Here’s to progress, equality, and an unstoppable future—driven by women, for everyone.
Rituu B. Jhaveri, founder of Rowa’s Jewels, an esteemed Mumbai-based brand, stands as a modern visionary, blending a rich family legacy in the precious stone trade with her creative and entrepreneurial drive. An accomplished jewelry specialist and distinguished entrepreneur, Rituu is dedicated to carrying forward her family’s legacy in precious stones and diamonds, established over ninety years ago. Her journey through the world of luxury jewelry is a story of tradition fused with innovation, culminating in Rowa’s Jewels, a brand that represents timeless elegance, creativity, and exclusivity.
Rituu’s journey into the world of jewels was grounded in a family legacy dating back to 1931. It was Rituu’s husband’s grandfather, Motichand Hirachand Jhaveri, who first laid the foundation of their family’s business, pioneering the trade in large diamonds. His reputation reached across Europe and the Middle East, and he set a standard for quality that remains at the heart of the business. Rituu’s father-in-law, Hemchand Jhaveri, continued this legacy, with her husband Bhavesh Jhaveri expanding the family’s name further into international markets, focusing on rare, fancy-colored diamonds. Bhavesh’s specialization in supplying unique diamond cuts like rose-cut diamonds, briolettes, and diamond beads to elite Swiss and New York jewelers solidified their global reputation, setting the stage for Rituu to bring her own artistic vision to life.
Rituu’s early foray into fashion exhibitions revealed her flair for design and her unique sense of style. After completing her degree in Commerce from Jai Hind College in Mumbai, she deepened her understanding of jewelry by earning certifications in Jewelry Manufacturing and Designing from the Indian Institute of Jewelry in 2010. During the COVID-19 pandemic, she expanded her knowledge by enrolling in the “Marketing Luxury: Understanding the Complexities of a New World of Business” program from the Indian Institute of Management Ahmedabad, a course that broadened her perspective on luxury marketing.
Rituu B Jhaveri, Founder, Rowa’s Jewels in conversation with MadeInMedia.in’s Kalpana Ravi this Woman’s Day on how the jewelry industry promotes women and the challenges faced ………..
What are some of the biggest challenges women still face in leadership roles, and how can organizations foster real change?
Women in leadership often face biases, from questioning their authority to balancing personal and professional responsibilities. In male-dominated industries like luxury and jewelry, despite their immense creativity and craftsmanship, women are rarely seen at the forefront. The industry needs to evolve beyond traditional norms and recognize women not just as consumers but as designers, entrepreneurs, and decision-makers. Organizations can drive real change by fostering inclusive work cultures, ensuring equal pay, and actively mentoring women leaders. True progress happens when businesses value expertise over gender.
With evolving work environments, how can company’s better support women in achieving a healthy work-life balance?
A healthy work-life balance is essential for sustained success. Women often juggle multiple roles, and companies can support them by offering flexible work arrangements, remote work options, and structured return-to-work programs after maternity breaks. In creative industries like jewelry design, where inspiration and craftsmanship require deep focus, businesses must encourage work environments that respect both artistic expression and personal well-being. More importantly, a shift in workplace culture—one that acknowledges women’s contributions without penalizing them for prioritizing family at times—can make a significant difference.
How can media and advertising play a stronger role in shaping positive and empowering narratives for women?
Media plays a crucial role in shaping perceptions. In industries like jewelry, women are often seen as muses or consumers, but not as creators or leaders. Advertising should spotlight women as entrepreneurs, artisans, and innovators, rather than reinforcing traditional roles. By sharing real success stories of women who are redefining industries—including jewelry—media can inspire change and challenge outdated stereotypes. More visibility for women in leadership and entrepreneurship will encourage others to step forward with confidence.
As more women enter STEM and digital fields, what initiatives can help bridge the gender gap in these industries?
Encouraging women to pursue STEM careers begins with early exposure and mentorship. Businesses and educational institutions should invest in scholarships, training programs, and leadership workshops specifically designed for women in STEM. Additionally, organizations must work towards eliminating unconscious bias in hiring and promotions, ensuring that women have equal opportunities to thrive in these fields.
In the jewelry industry, where technology is transforming craftsmanship through AI-driven design and 3D printing, women must be given equal opportunities to lead innovation. When women see more role models in these evolving spaces, it paves the way for a more balanced industry.
What steps can individuals and businesses take to empower women towards greater financial literacy and independence?
Financial independence is key to true empowerment. Businesses should actively promote financial literacy programs, ensuring that women—whether entrepreneurs or professionals—understand investments, wealth management, and financial planning. In the jewelry industry, where many women play crucial roles as artisans and designers but often lack decision-making power, financial education can help them transition from creators to business owners. Women must be encouraged to take control of their financial decisions rather than relying on external validation. At an individual level, supporting women-led businesses and mentoring young women on financial independence can create a ripple effect, fostering a stronger, more self-sufficient generation of women.
