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    Parag Milk Foods Elevates Nitin Kanodia to Lead Avvatar Sports Nutrition Brand

    Aveda Revamps Cult-Favorite Shampowder™ Dry Shampoo for Effortless Second-Day Hair

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    Kareena Kapoor Khan Opens Up on Home Break-In Trauma, Parenting, and Embracing Natural Beauty at We The Women 2025

    16-Year-Old Badminton Sensation Tanvi Sharma Signs Exclusive Management Deal with IOS Sports & Entertainment

    “Do You Realise You Have Denied Your Children a Mother?” – Karan Johar Opens Up About the Cruelest Comment He Ever Faced

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    Smile Train India Unveils “Every Smile Belongs” — A Visual Tribute to Cleft Inclusion and Strength

    Over 1 Million Suryanamaskars Performed Nationwide as Cult Yogathon 2025 Celebrates Unity in Movement

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    Father’s Day 2025 | How Top Gamer Gulrez Khan Balances Streaming and Fatherhood

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    WPP Unveils WPP Media, an AI-Driven evolution of Its Global Media Business

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    VALORANT South Asia’s Final Showdown: OMEN VCSA 2025 Split 3 Begins Today

    Crocs Channels K-Drama Meets Bollywood Romance in Rain-Soaked Monsoon Campaign Starring Chae Soobin & Siddhant Chaturvedi

    BLEP Launches #NeverAgain Campaign to Expose Pet Food Myths and Champion Honest Nutrition

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    Sunfeast Marie Light Offers Cooling ‘Surya Vardaan’ Caps to Devotees at Puri Rath Yatra 2025

    Karmic Events Transforms Delhi with Van Gogh and Da Vinci Experience, Redefines India’s Retail Activations

    Hangyo and SMOOR Launch ‘Black Gold Ice Cream’: A Decadent Tribute to Craftsmanship and Chocolate Legacy

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Sawar Ke Aana: Swiss Beauty’s Festive Campaign with Taapsee Pannu Empowers Women to Celebrate with Confidence and Style

News Desk by News Desk
September 24, 2024
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Sawar Ke Aana: Swiss Beauty’s Festive Campaign with Taapsee Pannu Empowers Women to Celebrate with Confidence and Style
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The brand encourages beauty enthusiasts to elevate their look as they get ready to celebrate festivities

Mumbai: Swiss Beauty, India’s fastest-growing beauty and cosmetics brand, has unveiled its festive campaign “Sawar Ke Aana” featuring brand ambassador and celebrated actress Taapsee Pannu. The campaign encourages everyone to get ready for the celebration season by elevating their look with Swiss Beauty’s curated range of innovative, high-quality makeup products.

As a part of the campaign, Swiss Beauty has released a mesmerising ad film starring Taapsee. In the opening sequence, you see her getting decked up for festivities. She adorns herself with Swiss Beauty’s signature products, from the delicate touch of mascara on her lashes to the perfect stroke of liquid lipstick on her lips. Her look isn’t just about getting ready—it’s about standing out with Swiss Beauty’s high-quality makeup. The film concludes with a playful yet powerful tagline, “Tyohaar mein taiyaar toh sab honge, tum sawar ke aana”, encapsulating the essence of the campaign.

Swiss Beauty has introduced an exclusive five-in-one Modern Rani Makeup Vanity Box. It has all that one needs for a radiant glow, including the brand’s much-adored beauty products Non-Transfer Waterproof Lipstick, Real Makeup Base, 24/7 Passport Eyeshadow Palette, Cheek It Up Blush, and Makeup Fixer. All the must-haves come in a free sparkling vanity box.

Taapsee Pannu, Actor & Brand Ambassador, Swiss Beauty, said, “Festivals are about embracing joy, togetherness, and, most importantly, yourself.  With Swiss Beauty’s innovative range, it’s not just about looking ready—it’s about feeling empowered. Whether it’s a bold lipstick or a touch of mascara, their products allow me to enter any celebration feeling confident and radiant. I’m excited to be part of the ‘Sawar Ke Aana’ campaign, which inspires everyone to elevate their look and make this festive season truly unforgettable.”

Vidushi Goyal, CMO, Swiss Beauty, said, “With ‘Sawar Ke Aana,’ we aim to inspire everyone to go beyond just getting ready and embrace a whole new level of self-expression this festive season. Our products are designed to enhance natural beauty and make every occasion unforgettable. The campaign’s message of self-expression and empowerment aligns perfectly with the festive spirit, encouraging individuals to embrace their true selves and shine brightly.”

Swiss Beauty’s product line for the festive season includes a wide array of high-performance eye shadows, long-lasting lipsticks, smudge-proof mascaras, and complexion products suited for extended wear during celebrations. The brand also offers exclusive gifting combos that are perfect for those looking to share the joy of beauty with loved ones during the festive period.

Link to the film: https://youtu.be/RSZ_tJ4EJm0

Tags: made in mediaSwiss BeautyTaapsee PannuVidushi Goyal

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