Teaser film reimagines classic charm for the modern era, featuring Ranbir Kapoor and offering a first look at the Reno14 Series’ powerful portrait camera
New Delhi, 25 June 2025:OPPO India has kicked off the launch of its upcoming Reno14 Series with a bold new campaign titled ‘Live the Aawara Life’, headlined by Bollywood star Ranbir Kapoor. Blending nostalgia with modern storytelling, the teaser film revives the spirit of the iconic “Aawara Hoon” through Kapoor’s lens, encouraging viewers to embrace spontaneity and live in the moment.
Unveiled across OPPO India’s social media platforms, the film opens in monochrome, paying homage to classic cinema, before transitioning into full colour — visually representing the bridge between timeless charm and today’s fast-paced lifestyle. Kapoor dons a vintage Aawara-inspired look, offering viewers a fresh perspective on freedom, self-expression, and emotional connectivity, aligned with OPPO’s product philosophy.
Sushant Vashistha, Head of Product and Digital Marketing at OPPO India, said, “At OPPO, we aim to build technology that enhances real-life moments. The Reno14 Series is designed for those who live fully and feel deeply. With ‘Live the Aawara Life,’ we’re spotlighting that journey – and Ranbir Kapoor brings it to life perfectly, with his blend of classic charisma and contemporary energy.”The film subtly showcases the Reno14 Series’ standout feature — a 3.5X Telephoto Portrait Camera. A light-hearted reveal shows Ranbir displaying a photo with his ‘Aawara gang’: actors Ishaan Khattar, Siddhant Chaturvedi, and Pooja Hegde — teasing a larger campaign roll-out to come.Speaking about the campaign, Ranbir Kapoor shared, “The ‘Aawara Life’ is about more than travel — it’s about being emotionally present. Whether it’s connecting with people or discovering something new, Reno14 helps me stay in that moment.”Designed with inspiration from nature, the soon-to-launch Reno14 Series 5G combines aerospace-grade aluminium frames, an elegantly sculpted glass back, ultra-slim bezels, and class-leading durability — positioning it as OPPO’s most premium and intuitive smartphone offering yet.
Watch the exciting video : https://www.instagram.com/reel/DLUGGyBIQQl/?igsh=NTl4NndieW01OWNp
About OPPOOPPO is a global smart device brand committed to blending aesthetics with cutting-edge innovation. Known for its Find and Reno smartphone series, ColorOS, and AI-driven technology, OPPO operates in over 70 countries, with a workforce of more than 40,000 employees. Since its inception in 2008, OPPO continues to push boundaries to deliver more intuitive and inspiring experiences for consumers worldwide.
