• About us
  • Advertise
  • Privacy Policy
Made-in-Media: Crafting Stories, Shaping Perspectives
  • Home
  • Advertising
    • All
    • Agencies
    • Brands
    • Campaigns
    • Digital
    • Marketing
    • PR
    IAB Tech Lab Proposes New Standards to Streamline Live Sports Advertising

    IAB Tech Lab Proposes New Standards to Streamline Live Sports Advertising

    Apparel Group’s R&B Fashion Opens First Store in Mumbai at Phoenix Marketcity

    Apparel Group’s R&B Fashion Opens First Store in Mumbai at Phoenix Marketcity

    Centric Software Recognized in the 2025 Gartner® Hype Cycle™ for Digital Commerce

    Centric Software Recognized in the 2025 Gartner® Hype Cycle™ for Digital Commerce

    IAA India Partners with BrandMusiq to Launch Its First Sonic Identity

    IAA India Partners with BrandMusiq to Launch Its First Sonic Identity

    ROS Beauty Launches Balmy Babe – A 3-in-1 Balm with SPF for Lips, Cheeks & Eyes

    ROS Beauty Launches Balmy Babe – A 3-in-1 Balm with SPF for Lips, Cheeks & Eyes

    Zigly Expands Mumbai Footprint with New Experience Centre at Phoenix Marketcity

    Zigly Expands Mumbai Footprint with New Experience Centre at Phoenix Marketcity

  • Broadcast
    • All
    • Cinema
    • Entertainment
    • GEC
    • Mobile
    • News
    • OTT
    • Sports
    Himachal’s First Eco-Friendly Zero-Waste Tribal Festival Concludes Successfully in Keylong

    Himachal’s First Eco-Friendly Zero-Waste Tribal Festival Concludes Successfully in Keylong

    VinFast Opens $500 Million EV Plant in Thoothukudi, Anchoring Tamil Nadu’s Fourth Auto Cluster

    VinFast Opens $500 Million EV Plant in Thoothukudi, Anchoring Tamil Nadu’s Fourth Auto Cluster

    Sharp Rise in Childhood Myopia in India Linked to Excessive Screen Time, Experts Warn

    Sharp Rise in Childhood Myopia in India Linked to Excessive Screen Time, Experts Warn

    Pro Panja League Partners with Triller to Take Arm-Wrestling to a Global Audience

    Pro Panja League Partners with Triller to Take Arm-Wrestling to a Global Audience

    TAC Choir Releases Soulful ‘Vande Mataram’ Rendition for Independence Day

    TAC Choir Releases Soulful ‘Vande Mataram’ Rendition for Independence Day

    Eric Prydz to Return to India in October 2025 for Two Exclusive Stadium Shows

    Eric Prydz to Return to India in October 2025 for Two Exclusive Stadium Shows

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
  • Media
    BIG FM Appoints Sunil Kumaran as CEO to Drive Next Phase of Growth

    BIG FM Appoints Sunil Kumaran as CEO to Drive Next Phase of Growth

    Humans of Bombay Evolves Into Full-Stack Media Powerhouse to Redefine Storytelling in India

    Humans of Bombay Evolves Into Full-Stack Media Powerhouse to Redefine Storytelling in India

    CNBC-TV18 and HSBC Honour India’s Trailblazing Women at Future. Female. Forward Season 3

    CNBC-TV18 and HSBC Honour India’s Trailblazing Women at Future. Female. Forward Season 3

    CNBC-TV18 Prime Circle Debuts with High-Impact Dialogues on India’s Transformative Trajectory

    Comic Con India & IICT Join Forces to Nurture Next-Gen AVGC-XR Talent

    Inside the Beta Test That Could Redefine Architectural Workflows

    Trending Tags

    • Golden Globes
    • Game of Thrones
    • MotoGP 2017
    • eSports
    • Fashion Week
  • MIM Specials

    Prof. Klaus Fischer Marks 75th Birthday, 50 Years of Service and a Legacy of Future-Focused Leadership

    Taneira Celebrates Independence Day with Handcrafted Saree Showcase and Festive Offers

    Taneira Celebrates Independence Day with Handcrafted Saree Showcase and Festive Offers

    VinFast Completes Tamil Nadu EV Plant in Record 17 Months, Boosting India’s Green Mobility Push

    VinFast Completes Tamil Nadu EV Plant in Record 17 Months, Boosting India’s Green Mobility Push

    RenewSys Inks 700 MW POE Encapsulant Supply Deal with Kosol Energie to Power India’s Solar Growth

    RenewSys Inks 700 MW POE Encapsulant Supply Deal with Kosol Energie to Power India’s Solar Growth

  • Lifestyle/ Travel/ Inclusivity
    That Bulge Deserves Attention: A Complete Guide to Hernia Awareness and Treatment

    That Bulge Deserves Attention: A Complete Guide to Hernia Awareness and Treatment

    Meghavi Wellness Unveils India’s First Air Spa Lounge at Mumbai Airport T2

    Meghavi Wellness Unveils India’s First Air Spa Lounge at Mumbai Airport T2

    House of Beauty Expands Nationwide with New Face Yoga & Wellness Centres in Jaipur, Nagpur, and Mumbai

    House of Beauty Expands Nationwide with New Face Yoga & Wellness Centres in Jaipur, Nagpur, and Mumbai

    Vinod Intelligent Cookware Launches ‘Ferona’ – A Lightweight Cast Iron Range with No-Seasoning Convenience

    Vinod Intelligent Cookware Launches ‘Ferona’ – A Lightweight Cast Iron Range with No-Seasoning Convenience

    Goa Tourism Launches Women-Centric Homestay Scheme to Boost Rural Economy

    Goa Tourism Launches Women-Centric Homestay Scheme to Boost Rural Economy

    Café Akasa Serves Festive Flavours with Ganesh Chaturthi Special Meal

    Café Akasa Serves Festive Flavours with Ganesh Chaturthi Special Meal

  • International Roundup
    Experience Abu Dhabi Brings Kid-Created Holiday Itinerary to Life with Global Young Creators

    Experience Abu Dhabi Brings Kid-Created Holiday Itinerary to Life with Global Young Creators

    Haier Smart Home Ranks No. 390 on 2025 Fortune Global 500 List

    Haier Smart Home Ranks No. 390 on 2025 Fortune Global 500 List

    Western Sydney University to Launch India Campus in 2026, Strengthening Global Education and Innovation Ties

    Western Sydney University to Launch India Campus in 2026, Strengthening Global Education and Innovation Ties

  • Guest Articles

    Goa’s Startup Ecosystem Soars to 651 DPIIT-Recognized Ventures, Up from Just 12 in 2017

    Keshav Maheshwari Debuts Podcast Series, Busting the Myth of Inherited Business Genius

    No Internet, No Funding, No Problem: How Sanjeev Bikhchandani Built Naukri.com into India’s Hiring Powerhouse

    Exploring Authored Article & Interaction Opportunities with Simran Kaur, Co-founder & COO, Dermabay

    Exploring Authored Article & Interaction Opportunities with Simran Kaur, Co-founder & COO, Dermabay

    Karmic Events Powers India’s Most Iconic Retail Experiences for Over a Decade

    Breaking Through the Noise: How Influencer Marketing Redefined Corporate Gifting in 2025.

    Breaking Through the Noise: How Influencer Marketing Redefined Corporate Gifting in 2025.

  • Report
No Result
View All Result
  • Home
  • Advertising
    • All
    • Agencies
    • Brands
    • Campaigns
    • Digital
    • Marketing
    • PR
    IAB Tech Lab Proposes New Standards to Streamline Live Sports Advertising

    IAB Tech Lab Proposes New Standards to Streamline Live Sports Advertising

    Apparel Group’s R&B Fashion Opens First Store in Mumbai at Phoenix Marketcity

    Apparel Group’s R&B Fashion Opens First Store in Mumbai at Phoenix Marketcity

    Centric Software Recognized in the 2025 Gartner® Hype Cycle™ for Digital Commerce

    Centric Software Recognized in the 2025 Gartner® Hype Cycle™ for Digital Commerce

    IAA India Partners with BrandMusiq to Launch Its First Sonic Identity

    IAA India Partners with BrandMusiq to Launch Its First Sonic Identity

    ROS Beauty Launches Balmy Babe – A 3-in-1 Balm with SPF for Lips, Cheeks & Eyes

    ROS Beauty Launches Balmy Babe – A 3-in-1 Balm with SPF for Lips, Cheeks & Eyes

    Zigly Expands Mumbai Footprint with New Experience Centre at Phoenix Marketcity

    Zigly Expands Mumbai Footprint with New Experience Centre at Phoenix Marketcity

  • Broadcast
    • All
    • Cinema
    • Entertainment
    • GEC
    • Mobile
    • News
    • OTT
    • Sports
    Himachal’s First Eco-Friendly Zero-Waste Tribal Festival Concludes Successfully in Keylong

    Himachal’s First Eco-Friendly Zero-Waste Tribal Festival Concludes Successfully in Keylong

    VinFast Opens $500 Million EV Plant in Thoothukudi, Anchoring Tamil Nadu’s Fourth Auto Cluster

    VinFast Opens $500 Million EV Plant in Thoothukudi, Anchoring Tamil Nadu’s Fourth Auto Cluster

    Sharp Rise in Childhood Myopia in India Linked to Excessive Screen Time, Experts Warn

    Sharp Rise in Childhood Myopia in India Linked to Excessive Screen Time, Experts Warn

    Pro Panja League Partners with Triller to Take Arm-Wrestling to a Global Audience

    Pro Panja League Partners with Triller to Take Arm-Wrestling to a Global Audience

    TAC Choir Releases Soulful ‘Vande Mataram’ Rendition for Independence Day

    TAC Choir Releases Soulful ‘Vande Mataram’ Rendition for Independence Day

    Eric Prydz to Return to India in October 2025 for Two Exclusive Stadium Shows

    Eric Prydz to Return to India in October 2025 for Two Exclusive Stadium Shows

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
  • Media
    BIG FM Appoints Sunil Kumaran as CEO to Drive Next Phase of Growth

    BIG FM Appoints Sunil Kumaran as CEO to Drive Next Phase of Growth

    Humans of Bombay Evolves Into Full-Stack Media Powerhouse to Redefine Storytelling in India

    Humans of Bombay Evolves Into Full-Stack Media Powerhouse to Redefine Storytelling in India

    CNBC-TV18 and HSBC Honour India’s Trailblazing Women at Future. Female. Forward Season 3

    CNBC-TV18 and HSBC Honour India’s Trailblazing Women at Future. Female. Forward Season 3

    CNBC-TV18 Prime Circle Debuts with High-Impact Dialogues on India’s Transformative Trajectory

    Comic Con India & IICT Join Forces to Nurture Next-Gen AVGC-XR Talent

    Inside the Beta Test That Could Redefine Architectural Workflows

    Trending Tags

    • Golden Globes
    • Game of Thrones
    • MotoGP 2017
    • eSports
    • Fashion Week
  • MIM Specials

    Prof. Klaus Fischer Marks 75th Birthday, 50 Years of Service and a Legacy of Future-Focused Leadership

    Taneira Celebrates Independence Day with Handcrafted Saree Showcase and Festive Offers

    Taneira Celebrates Independence Day with Handcrafted Saree Showcase and Festive Offers

    VinFast Completes Tamil Nadu EV Plant in Record 17 Months, Boosting India’s Green Mobility Push

    VinFast Completes Tamil Nadu EV Plant in Record 17 Months, Boosting India’s Green Mobility Push

    RenewSys Inks 700 MW POE Encapsulant Supply Deal with Kosol Energie to Power India’s Solar Growth

    RenewSys Inks 700 MW POE Encapsulant Supply Deal with Kosol Energie to Power India’s Solar Growth

  • Lifestyle/ Travel/ Inclusivity
    That Bulge Deserves Attention: A Complete Guide to Hernia Awareness and Treatment

    That Bulge Deserves Attention: A Complete Guide to Hernia Awareness and Treatment

    Meghavi Wellness Unveils India’s First Air Spa Lounge at Mumbai Airport T2

    Meghavi Wellness Unveils India’s First Air Spa Lounge at Mumbai Airport T2

    House of Beauty Expands Nationwide with New Face Yoga & Wellness Centres in Jaipur, Nagpur, and Mumbai

    House of Beauty Expands Nationwide with New Face Yoga & Wellness Centres in Jaipur, Nagpur, and Mumbai

    Vinod Intelligent Cookware Launches ‘Ferona’ – A Lightweight Cast Iron Range with No-Seasoning Convenience

    Vinod Intelligent Cookware Launches ‘Ferona’ – A Lightweight Cast Iron Range with No-Seasoning Convenience

    Goa Tourism Launches Women-Centric Homestay Scheme to Boost Rural Economy

    Goa Tourism Launches Women-Centric Homestay Scheme to Boost Rural Economy

    Café Akasa Serves Festive Flavours with Ganesh Chaturthi Special Meal

    Café Akasa Serves Festive Flavours with Ganesh Chaturthi Special Meal

  • International Roundup
    Experience Abu Dhabi Brings Kid-Created Holiday Itinerary to Life with Global Young Creators

    Experience Abu Dhabi Brings Kid-Created Holiday Itinerary to Life with Global Young Creators

    Haier Smart Home Ranks No. 390 on 2025 Fortune Global 500 List

    Haier Smart Home Ranks No. 390 on 2025 Fortune Global 500 List

    Western Sydney University to Launch India Campus in 2026, Strengthening Global Education and Innovation Ties

    Western Sydney University to Launch India Campus in 2026, Strengthening Global Education and Innovation Ties

  • Guest Articles

    Goa’s Startup Ecosystem Soars to 651 DPIIT-Recognized Ventures, Up from Just 12 in 2017

    Keshav Maheshwari Debuts Podcast Series, Busting the Myth of Inherited Business Genius

    No Internet, No Funding, No Problem: How Sanjeev Bikhchandani Built Naukri.com into India’s Hiring Powerhouse

    Exploring Authored Article & Interaction Opportunities with Simran Kaur, Co-founder & COO, Dermabay

    Exploring Authored Article & Interaction Opportunities with Simran Kaur, Co-founder & COO, Dermabay

    Karmic Events Powers India’s Most Iconic Retail Experiences for Over a Decade

    Breaking Through the Noise: How Influencer Marketing Redefined Corporate Gifting in 2025.

    Breaking Through the Noise: How Influencer Marketing Redefined Corporate Gifting in 2025.

  • Report
No Result
View All Result
Made-in-Media: Crafting Stories, Shaping Perspectives
No Result
View All Result
Home Advertising Brands

Publicis India unveils heartwarming “Thank You TV” campaign for ZEE TV

News Desk by News Desk
November 27, 2024
in Brands, Campaigns
0
Publicis India unveils heartwarming “Thank You TV” campaign for ZEE TV
0
SHARES
10
VIEWS
Share on FacebookShare on Twitter

Television has remained a powerful medium that unites and connects people

Mumbai: Publicis India, part of Publicis Groupe, has unveiled a new captivating TVC in celebration of World TV Day for ZEE TV, a leading Hindi General Entertainment Channel (GEC) from the Zee Network. The distinctive campaign, titled “Thank You TV”, celebrates television’s remarkable 65-year journey.

As a source of entertainment, television has been a constant companion, evolving alongside society, culture, and technology, and witnessing everything from historic moments and shifting family dynamics to significant societal progress. Through it all, television has remained a powerful medium that unites and connects people.

The TVC tells a unique story from the perspective of a sofa, illustrating how television not only brings joy and smiles to the family but also offers a sense of fulfillment in itself. The ad highlights television’s enduring importance in our lives and shows how storytelling, along with generational connections, has evolved—set to a catchy and memorable song.

Oindrila Roy, Managing Director, Publicis India, said, “With the ‘Thank You TV’ campaign, we aim to celebrate television not only as a source of entertainment but as a medium that has profoundly shaped how families connect and share moments together. At Publicis India, we are proud to collaborate with ZEE TV to bring this heartfelt narrative to life. Through compelling storytelling and innovative ideas, we continue to support ZEE TV in strengthening its bond with audiences, ensuring television remains a cherished and integral part of millions of lives.”

Sharing insights on the campaign, Aman Mannan, National Creative Director, Publicis India stated, “TV is still one of the best modes of entertainment for getting families and friends together. It makes us laugh, cry, think, and reflect. It even makes us jump in fear and joy. So, we wanted to pay our respects to this incredible box of wholesome entertainment with an out-of-box idea. ‘Thank you, TV’ campaign is Sofa’s ode to TV.”

Kartik Mahadev, Chief Marketing Officer, Zee Network further added, “As 10 crore homes watch TV together every minute, we are reminded of its unparalleled ability to spark joy, ignite conversations, and shape the collective aspiration of a nation. On World TV Day, we wanted to celebrate this unique bond, and our partners at Publicis India brought it to life with a playful twist — seeing TV through the eyes of the sofa, the constant companion to countless shared moments. This idea beautifully captures TV’s role as the heart of togetherness in Indian homes. This film is a tribute to TV’s role as a timeless storyteller that evolves with us while keeping the spirit of togetherness alive.”

This is a comprehensive digital and out-of-home (OOH) campaign designed to effectively reach and engage viewers.

Team Credit

CEO: Paritosh Srivastava

Group Chief Strategy Officer: Snehasis Bose

Managing Director: Oindrila Roy      

Jt National Creative Directors: Aman Mannan & Shitu Patil

Senior Vice President: Lokesh Sah

Associate Vice President: Mandar Sawant

Senior Brand Associate: Nibedita Mondal

Creative Director – Copy: Raj Joshi & Pankaj Sinha

Associate Creative Director- Art: Sandesh Parab

Senior Art Director: Saurabh Gaikwad

Creative Supervisor- Art: Zahoor Ahmed

Associate Vice President Brand Strategy: Maulik Kalmathekar

Senior Brand Strategy Associate: Udayan Mehra

Executive Producer (Agency):  Rahebar Sonawalla

Production House: Content Factory

Director: Rishabh Dubey

Producer: Meesam Raza/Siddharth Singh

Link: https://www.instagram.com/reel/DCoZWFFONn0/?igsh=MTJyeDZtdjNkazZvZg==

Tags: Aman MannanKartik Mahadevmade in mediaOindrila RoyPublicisZEE Network

Browse by Category

  • Advertising
  • Agencies
  • Brand Endorsement
  • Brands
  • Broadcast
  • Business
  • Campaigns
  • Cinema
  • Digital
  • Entertainment
  • GEC
  • Guest Articles
  • International Roundup
  • Lifestyle/ Travel/ Inclusivity
  • Marketing
  • Media
  • MIM Specials
  • Mobile
  • News
  • OTT
  • people Movement
  • PR
  • Report
  • Sports
  • About us
  • Advertise
  • Privacy Policy

© 2025 Made In Media

No Result
View All Result
  • Home
  • Advertising
  • Broadcast
  • Media
  • MIM Specials
  • Lifestyle/ Travel/ Inclusivity
  • International Roundup
  • Guest Articles
  • Report

© 2025 Made In Media

Are you sure want to unlock this post?
Unlock left : 0
Are you sure want to cancel subscription?