Seasoned industry leader to drive growth, innovation, and market expansion for the iconic audio brand in India
India, 14 June 2025 – Sonova Consumer Hearing India, part of the global Sonova Group, has announced the appointment of Saahil Kumar as General Manager for its Sennheiser Consumer Hearing Business in India. With this strategic move, the company aims to accelerate growth, strengthen market presence, and drive innovation in the rapidly evolving consumer audio segment.
In his new role, Saahil will lead the business with a focus on go-to-market strategies, locally relevant product innovations, and new growth opportunities through market expansion and technology adoption. His mandate includes enhancing profitability, expanding market share, and reinforcing Sennheiser’s position as a leader in premium audio solutions across India.
A veteran of the consumer electronics industry with over 18 years of experience, Saahil brings a rich blend of marketing, sales, and leadership expertise across B2B and B2C channels. He has been associated with the Sennheiser brand in India for over 15 years, contributing significantly to its growth, brand equity, and digital transformation — most recently heading the Ecommerce business.
Commenting on his appointment, Saahil Kumar said:
“It’s a privilege to continue my journey with Sonova and lead the Consumer Hearing business in India. The Sennheiser brand is synonymous with audio excellence, and I’m excited to drive its next phase of growth in this dynamic market. My focus will be on key segments like true wireless earbuds, premium Bluetooth headband headphones, soundbars, and the emerging speech-enhanced hearables category. I also aim to reinforce our leadership in the audiophile segment through continued innovation.”
As Sonova celebrates 80 years of the Sennheiser brand’s legacy in audio innovation, this appointment signals the company’s commitment to delivering remarkable sound experiences and building the future of audio for discerning Indian consumers.
For more information, visit:
👉 https://www.sennheiser.com