Proposed new framework will support publisher monetization and brand controls in an AI-driven consumer web India, June 16, 2025 –…
Read More
IAB Tech Lab Launches “Ad Format Idol” Initiative To Standardize Emerging CTV Ad Formats
Addresses Key Challenges Identified in IAB Report Mumbai: Today, IAB Tech Lab, the global digital advertising technical standards-setting body, announced…
Read More
IAB Tech Lab Launches ADMaP (Attribution Data Matching Protocol) for Public Comment
Advertisers and Publishers Can Now Securely Measure Conversions, Ensuring User Privacy is Maintained Mumbai: IAB Tech Lab, the global digital…
Read More
