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McCann Worldgroup leads Indian Wins at D&AD Awards 2025

The Burnout Cure for Creative Brains

Goafest 2025 – Day 3 Sparks Conversations on Courage, Creativity, and the Power of AI in Storytelling

How AI is Rewriting the Language of Visual Storytelling”

Style in Pursuit: Zeel’s New Film Breaks the Rainwear Mold

“WTF is Creative Leadership Now?”
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Prime Video unveils launch date for its biggest Indian Reality Series, The Traitors, with an exciting teaser featuring host Karan Johar’

‘What Ignited the Jury Room?’

DISNEY JR. LIVE ON TOUR: LET’S PLAY!’ is coming to Mumbai, India, THIS SUMMER Tickets Available Exclusively through the District App.

Sony Pictures Networks India and Roland Garros extend partnership to showcase uninterrupted clay-court action for Indian viewers until 2027.

Balaji Hits a Hattrick in the Digital Space — KULL Reigns Supreme

Indian Cinema’s leading stars served head-turning looks at the Purple Carpet of Maruti Suzuki presents 23rd Zee Cine Awards 2025.
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Four Indian PR Experts feature in Symbol Creative Awards’ List of ‘100 Most Influential PR Professionals of 2025’

Why Old Giants Struggle to Scale in Digital Media: From Empire to Algorithm

The Pap Scene launches exclusive media Paparazzi-On-Demand service to boost public figures’ visibility

Indian Sports Economy now 4x bigger than a decade ago: GroupM Sporting Nation’s 12th Edition

Pinky Promise Campaign wins IAA-IMC Sustainability contest.

JioHotstar concludes ICC Men’s Champions Trophy 2025 with Record-Breaking Viewership; sets new industry benchmarks for Live Sports Streaming.
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Creative Pulse of India beats loud at Goafest…

WHY SO SERIOUS? The Making of Gautam Gambhir.

Merging Boundaries: From Placement to Partnership

Code to Commerce: Growth in the AI Age
Lifestyle/ Travel/ Inclusivity

Cultural curiosity is the new cool: Abu Dhabi plays host to Indian kids with a range of historical gems for them to discover

Voices from the Soil Take Centre Stage at Climate Asia’s 4th Annual Conference on Earth Day.

Admatazz partners with Hyatt Centric Chandigarh for the branding and launch of PVT LTD, an Exclusive Speakeasy.

Unlocking Leadership Potential Through Mindfulness: Transforming Lives with Manish Behl

Brightsun Travel Hosts Mental Health & Stress Management Workshop to Mark World Mental Health Day

Spectacular Saudi’ Campaign Invites Indian travellers to Discover the Heart of Arabia
International Roundup

Big Tech on Trial: US Antitrust Moves Put Google, Meta, Apple & Amazon under the Scanner.

Google’s advertising monopoly faces historic challenge in U.S. antitrust trial

Guardian withdraws from Musk’s X, citing harmful content and safety concerns
Guest Articles

Breaking Through the Noise: How Influencer Marketing Redefined Corporate Gifting in 2025.

Do you know who actually reads your newspaper ad?

PR in the AI Era: Why the human mind still matters.

Tokenization of digital assets: How blockchain can change the way brands reward customers

Communicating travel experiences to communities

The future of marketing communications in a digital landscape
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Home Tag Jayendra Gupta

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IKEA India’s new OOH campaign mixes up silver screen and the home scene

IKEA India’s new OOH campaign mixes up silver screen and the home scene

November 7, 2024

The campaign connects with audiences across cities by drawing on iconic movie moments Mumbai: IKEA India has rolled out a ...

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